For the construction company "LSR. Real Estate-NW" weorganized a live online broadcastwith the participation of Commercial Director Denis Babakov. The focus was open communication with equity holders and homeowners: discussion of current mortgage issues in 2025, completed real estate projects, and information about new projects. During the broadcast, answers were given to pre-prepared questions compiled by LSR specialists and live questions from viewers — homeowners. For us, this is not just a project, but a continuation of cooperation with a regular client.
Project goal:
The client contacted zolotov.studio with the task of organizing a high-quality broadcast on two platforms — VK and Telegram. The main priority was minimizing technical risks and ensuring a stable, smooth broadcast without interruptions.
What we did:
The work on the broadcast began with clear technical planning: we worked out the structure of the broadcast, the logic of switching views and timings. We determined the placement points for cameras and sound equipment. After agreeing on all parameters, a team was assembled: director, camera operator, sound engineer, and project coordinator.
We arranged delivery and rapid setup of equipment at the venue. Two Sony Z90 4K cameras were used. Sound was recorded via professional microphones and radio systems under the supervision of our sound engineer. A teleprompter was provided to the presenters for displaying the presentation and monitoring the live broadcast, to ensure comfortable work for the speakers.
Before the broadcast, we carried out full technical preparation: broadcast test, equipment check, and rehearsals according to the script. This ensured a stable stream and flawless broadcast quality.
Result:
As a result of the project, a broadcast and video recording of the LSR event were successfully carried out, which made it possible to effectively convey key information to equity holders and homeowners in a live communication format. Thanks to careful preparation, reliable equipment, and well-coordinated teamwork, the broadcast went without interruptions and in high quality.
All set goals were achieved: stable broadcast on two platforms was ensured, high-quality video recording was made, and force majeure circumstances were considered. The online format made it possible to reach a wide audience and increase the level of trust in the company.
The client was satisfied with the result and is open to further cooperation with expansion of formats and deepening of the partnership.
